Addition Financial Launches TikTok Account

Lake Mary, Fla. (May 12, 2021) – To help young members take charge of their finances, Addition Financial has launched a TikTok account. As short-form videos gain traction among Generation Z, Addition Financial has become one of the first credit unions to incorporate financial education into its TikTok content.

“At Addition Financial, our priority is to help our members to make informed financial decisions that help them achieve their goals,” said Cristina Lehman, Marketing Manager at Addition Financial. “Through these short, digestible videos, we can educate the next generation by debunking money myths and sharing practical tips while injecting a little fun along the way.”

TikTok has become a go-to resource for Generation Z, many of whom are around high school and college-aged and working toward financial independence from their parents. Addition Financial’s video topics focus on credit, budgeting, renting your first apartment, demystifying banking jargon and more. The videos offer important financial advice, positioned in a relatable way to educate Gen Z and Millennial audiences.

TikTok users can learn more and follow along by visiting tiktok.com/@additionfinancial.

About Addition Financial:

Addition Financial believes in the power of transforming lives by bringing financial success and education to everyone. With a robust suite of financial services designed to meet members’ needs, the credit union serves more than 155,000 members at 26 full-service branches and nine high school branches, and is a part of the Presto! ATM network. Headquartered in Lake Mary, Fla., Addition Financial is a not-for-profit financial cooperative with more than $2 billion in total assets. With a legacy of more than 80 years of serving educators and supporting education, Addition Financial is the Official Financial Institution of the UCF Knights and owns the naming rights to the Addition Financial Arena on the University of Central Florida campus. Addition Financial is also the Preferred Credit Union for Seminole State College and the Preferred Credit Union for Valencia College. For more information, visit AdditionFi.com.